Strategy & Planning

It’s all about those light bulb moments and that really BIG IDEA! Whether it’s a Go-To-Market strategy, a seasonal campaign or an internal initiative, we’ve got the insight to inspire REAL eye watering results!

Once in a Blue Moon you’ll find that BIG idea that converts into even BIGGER results...

Our Strategy & Planning Service

It takes more than a good product to generate brand awareness. With years of experience in strategy & planning for all business types from global FMCGs to construction start-ups and funeral consultants, we’ve got what it takes to help you build a connection with your customers, no matter the challenge. We are experts in creating meaningful customer experiences that increase sales, encourage loyalty and boost the longevity of your business.

We work both internally and externally to ensure that all of your people are on board with your strategy. From designing knock-out campaigns for customers, to initiatives that embed a values-led culture for staff and engage stakeholders along the way, your people are your EVERYTHING. We can help you put the right strategy in place to nurture every single lead, as well as every employee. After all, it’s the powerful connections that take you places! 

  • Brand Strategy
  • Proposition Sets & Key Messaging
  • Creating a Values-led Culture
  • Product Launch Strategy
  • Ongoing Campaigns
  • Staff Onboarding & Engagement Initiatives
  • Sustainability & CSR Strategies
  • Stakeholder & Investment Packs

What sets us apart from our competition is how effectively we can cut through the clutter to give you a clear and focussed strategy, executed across the best channels to secure the results you’re looking for. From digital marketing to the more traditional realms of print advertising, we have all of the marketing tools you need.

Sustainability is also top of our agenda! We can help you better communicate your Net-Zero plans with no green-washing in sight! 

"RE:GEN Group is putting a major emphasis on social value as part of our ongoing commitment to the world around us, with a key target to become carbon neutral by 2025. Anne is working with us to map out this journey, from internal strategies to promote volunteerism among employees, engaging with local charities and above all she's helping us to make a real difference in the lives of the people and communities we serve."
Paul Flannigan
CSR Director at RE:GEN Group

What’s your marketing challenge?

Get in touch with Blue Moon today to see how we can help…

Don’t just take our word for it...

Hear from some of our most valued clients about why they love working with Blue Moon!

Chris Charlton
Chris Charlton
CEO at FFB
“Anne has created some incredibly impressive PowerPoint decks for us to secure key investment and partnerships across our group portfolio of brands. She’s turned very cluttered slides with heavy content into visually engaging infographics that walk the audience through our growth strategies and proposition sets with ease.”
Ashley & Emma
Ashley & Emma
Founders at Poise Performance
"Anne brought our vision to life with the creation of the Poise Performance brand. Since working together she has helped us with a variety of marketing collateral from our launch day photography to price lists, social media templates and a new website! She always goes up and beyond to get the job done and if we have any issues she resolves it immediately. We'd happily recommend her to any business!"
Lee Francis
Lee Francis
CEO at RE:GEN Group
"Anne has been amazing to work with and exceeds expectations every time! Her unique style of taking the time to understand our business including our core values allows her to deliver outstanding work in keeping with our brand and tone. Anne is not just a consultant but considered very much part of our team by all staff members. As a new business that has grown substantially in twelve months Anne has been instrumental and is very reactive to our needs. I would certainly recommend her to any business."
Karen O
Karen O
Rail Company
“The service we have received has been great since Anne took over the account management of our project. I know exactly when to expect things, she is very clear about what we can expect and when we can expect it.”
Rochelle Groh
Rochelle Groh
Co-Founder of Cutclass
"Imagine being so excited about a new product or service and jotting down a thousand thoughts on what you want people to know about it, but then, you get stuck for HOURS trying to make your words make sense and before you know it, 2 days have gone by and so has your product or service. I'm happy to say that I can simply hand over my 1,000 thoughts to Anne and she creates content that is seamless and communicates that exact value I want to provide for my audience. And all my projects reach the finish line! I'm happy to say that I've worked with Anne in 2 capacities. The first being within my own company Cutclass where she turns my podcast scripts into blogs and the second at Geon Training Solutions where I consult and she creates presentation decks, social media (design and content), blogs + newsletters. Anne is a rock star and marketers like her, truly only come around once in a Blue Moon!"
Emma Turbitt
Emma Turbitt
Founder of Mums, Bums & Tums
"Anne has been one of the main reasons why my business has grown massively over the last two years. Since working with her for branding and social media, she has gone above all expectations when it comes to my graphics, logo work and advertising. She takes little ideas and gets exactly everything right every time if not better than what I had in mind originally! I couldn’t recommend Anne enough for her professionalism and the way she has transformed the look of my business."
Clare Craven
Clare Craven
Tyne Tees Ceramics
"We have been working with Keera from Blue Moon for 5 months now and we are very impressed by their professionalism & creativity for our content. We have asked Blue Moon to evolve our social media presence for 2 of our business'. Both requiring different types of content as one is aimed B2B, while the other B2C. They have had an excellent response and always work well to fit our brief. The numbers speak for themselves, I wouldn't hesitate in recommending Blue Moon."
Ian Hogg
Ian Hogg
NERC Ltd.
“Though our partnership is still in its early stages with Blue Moon, it’s safe to say that we gelled instantly! We feel as though the team have worked hard to understand our business through in-depth research and have implemented strategies for our social media channels and website to help our business reach our growth plans. We have engaged with various marketing providers in the past, but none have come close to the level of service and rapport we have established so early on into our partnership. It's truly refreshing and we can’t wait to see what the future holds.”