News
From company announcements and new client appointments, to opinions, stories and all the marketing hacks you need, welcome to our content hub.

Blue Moon Marketing welcomes new Managing Director
A North East marketing agency is continuing on its positive growth journey with the appointment of Michael Pagan as its

Rebranding The NEAT Way
Towards the end of last year, we connected with Corey from NE Accounting & Tax to improve the NEAT branding and boost his website and social media presence. Check out to blog above to find out more!

5 Marketing Podcasts We Cannot Live Without.
It’s true… Podcasts are STILL IN! Over recent years, podcasts have grown in popularity for a variety of reasons,

We’ve been shortlisted in the Brand Creation of the Year at the North East Marketing Awards!
We are so excited to be announced as a finalist in the North East Marketing Awards! Shortlisted in the Brand

Logo tips and tricks!
Everything you need to know about designing a logo The truth is anyone can design a logo, but not everyone

5 Steps to Create an Outstanding Marketing Plan
Creating a marketing plan guides you towards optimal strategies for achieving your sales and revenue objectives while minimising potential errors.

Why do you need a Social Media Calendar?
Working around a busy schedule sometimes means forgetting to be consistent with content. Social media content calendars can help you

Get to know Cara – our new Creative Designer
We’re super excited to announce the newest member of the Blue Moon girl band, Cara Millet! Cara joins us as

Get to know Ada
Last week we had the pleasure of having Ada Frith in Blue Moon HQ for a week of work experience.

How to Use Content Pillars in Your Social Media Strategy
Are content pillars really that important? Erm… YES! Despite being a popular term in the world of social media, content

LinkedIn Algorithm: How it Works in 2023
The LinkedIn algorithm in 2023 works by considering various factors to deliver content to users. Understanding these factors is crucial

Get to know Clare – our new Head of Creative Artwork
We’re super excited to announce the newest member of the Blue Moon team, Clare Goddard! Clare joins us as our Head

What’s Your Optimal Posting Frequency on Instagram?
Effectively promoting your business to reach your marketing goals and maximising your resources is a fine juggling act, but from

Blue Moon Marketing plans expansion creating seven new roles
North East marketing and design agency Blue Moon Marketing is to scale up with the appointment of seven vacancies following

Get to know Jenn – our new Senior Client Manager
Once in a Blue Moon an opportunity comes along that you simply cannot ignore… We’re absolutely delighted to announce that Jennifer

How to Grow Your Following Organically
Social media used to only be a source of entertainment, but nowadays, it has become an essential branding and marketing

De-Influencing: The Top 2023 TikTok Trend
Once you open up Tiktok, you’re likely to be greeted by an influencer boasting about their favourite new product, or

3 Ways to a Winning Social Media Content Strategy!
Social media has revolutionised the way businesses communicate and interact with their target audience. Its reach and impact are undeniable,

The Psychology Of Colour In Branding & Marketing
We humans are highly visual and rely heavily on sight to perceive the world around us. Research shows that colour

New Year, New Content!
As we step into 2023 we wanted to create something that will inspire and support our friends, followers and clients.

My Resolution for 2023: Wear more hats!
Those who know me well know that I never stop. The whole world stood still in 2020 and yet since

New Year, More Productive? Check out our 5x Best Hacks for 2023!
As we enter what for some will be the last working week of the year, it’s fair to say that

Brand Guidelines 101
Starting a business can be a lengthy process but it’s an exciting one to say the least. Once your brand

How to Nail Public Speaking!
Spiders, snakes, heights and ghosts don’t seem so scary after you think about public speaking, right? Are your palms sweating

Instagram 101: The Do’s and Don’ts
Instagram is undoubtedly a prime platform for establishing your business online. By jumping on those up-to-date trends and creating eye-catching

What do you do to omit stress?
Today is National Stress Awareness Day, so let’s talk about it… Stress is one of those things that everybody faces

How to up your SEO game!
To drive new conversions to your website and bring in new potential customers, you need your website to be easier

3 Marketing Trends that aren’t going anywhere
We’re all creatures of habit when it comes to marketing. We rely on the tactics that we know will work

Top 5 tips for boosting your LinkedIn reach & engagement
LinkedIn is the top platform for reaching other businesses and professionals within your industry. Not to mention an area we

The importance of having a social media presence for your business
Social media is a huge part of almost every single person’s daily life! Ask yourself these three simple questions –

Get to know Keera – our new Client Manager
As a client manager, I am usually spending my time getting to know my clients and their businesses. Well, I

Busting the biggest Marketing Myths
New to marketing or keen to learn more? The world of marketing constantly changes, but here at Blue Moon we

The Woman Behind The Laptop
As a marketer, I spend a lot of time getting to know my clients but how much do they know

Our Pledge to Armed Forces Week 2022!
This week has been Armed Forces week. A week dedicated to showing our support for the men, women and even

5 Reasons why Copywriting is essential for YOUR Business!
Copywriting is more than just words strung together to show people what your brand is about. Good copywriting should reflect

How to Launch your Brand to the MOON!
Ping…. You’ve had that lightbulb moment. You’ve discovered a life-changing solution to a problem that you want to tell the

Celebrating Blue MOONday!!
Blue Monday. It’s reported to be the day when we feel at our lowest each year. A combination of bad

How to partner with the RIGHT Charity
For many businesses navigating the world of CSR and social value for the first time, the gains can be tremendous

5 ways to level up your LinkedIn
LinkedIn is fast becoming THE social media platform for making meaningful connections, be it a new business contact or a